Channel Audit

Your channels should carry the message.
Not get in its way.

A focused assessment of your communications ecosystem. See what’s working, where channels overlap and what needs to change so employees can find reliable information and your team can manage it.

Discuss a Channel Audit
From $5,000Scope dependent
A clear assessmentChannel roles, gaps and effectiveness
Practical recommendationsWhat to keep, change or stop
What we examine

Less overlap.
More purpose.

We assess the channels in scope, who they serve, how they are used and how they fit together. Depending on your needs, that can include intranets, SharePoint, Teams, communities, newsletters and other employee channels.

We look at purpose, audience needs, available performance evidence, content ownership, governance and the experience of finding information.

How it works

Understand the ecosystem.
Make better choices.

  1. Agree the scope

    Define the channels, audiences, existing evidence and decisions the audit needs to support.

  2. Assess what exists

    Review the channel landscape and relevant inputs to identify strengths, gaps, duplication and friction.

  3. Prioritize the changes

    Receive a clear assessment and recommendations for channel roles, governance and improvements.

What comes next

An audit with somewhere to go.

Your team leaves with a clearer account of the ecosystem and practical recommendations for what to do next. You can implement them yourselves or scope follow-on support with us.

Starting from approximately $5,000. Larger or more complex ecosystems require a broader scope. We agree the fee and deliverables before starting.

Follow-on work can include channel strategy, intranet redesign, information architecture and Teams or SharePoint communications strategy.

Discuss your channels